Trends in the Russian tourism market against the backdrop of modern information technology

The authors of the article analyzed the development of the tourist market in Russia, taking into account global technical and technological changes in the global market of the industry that has experienced a pandemic and recession. The relevance of the topic is connected with the deep transformation of tourism and the growing financial interest of state structures. The purpose of the study is to analyze the trends in the development of the Russian tourism market in connection with the integration of the industry, the expansion of spheres of influence and the introduction of new technology in the process of creating tourist products, as well as the appearance of new forms and methods of work that increase competitiveness and profit. An attempt is made to determine the key trends in the development of the Russian tourism market at this historical stage. The main results obtained in solving problems on the way to the studied goal are systematized. This topic may become part of a large fundamental research work on the introduction of innovative technology in the tourism industry in the future, which will reflect materials not only on the positive dynamics of the use of new technology, but also some negative aspects that are associated with the lack of strict confidentiality rules when using automated systems of personal data of consumers and with determining the degree of harm to a person working on computer. This article may be of interest to both theorists and practitioners in the tourism sector.

tourism, market, travel agent, tour operator, trends, technology, global, innovations, epidemic, world tourism organization, Russian public tourism organizations, international tourism